Terms of Use
1. Acceptance of Terms
These Terms of Use (“Terms”) apply to all users of ASHFORD SELECTION®, including real estate professionals and visitors. ASHFORD SELECTION® operates an international platform for marketing luxury properties (the “Service”). By accessing or using the Service, you agree to comply with these Terms. If you do not agree, you must discontinue use of the platform.
These Terms cover all submitted content, including listings, descriptions, images, videos, and other media. By using the Service, you also accept any additional guidelines or policies published on our platform, which may be updated periodically.
ASHFORD SELECTION® reserves the right to enforce or amend these Terms at its sole discretion. If you disagree with any changes, your sole remedy is to stop using the Service.
2. Modifications to the Terms
ASHFORD SELECTION® may revise these Terms at any time. Updated versions become effective upon publication. It is your responsibility to review these Terms regularly.
3. User Roles & Responsibilities
3.1 Professional Sellers
Only licensed real estate agencies, brokers, and developers may publish listings on ASHFORD SELECTION®. You are responsible for:
- Ensuring all property details are complete, truthful, and regularly updated.
- Handling inquiries, scheduling viewings, and managing transactions independently.
- Complying with real estate laws in the jurisdictions where you operate.
To qualify as a business seller, you must:
- Be a legally registered business with verifiable company information (no P.O. boxes).
- Have the legal right to market each property listed and obtain prior owner consent.
- Use a professional logo and maintain high-quality presentation standards.
- Hold all necessary real estate licenses or registrations, if required by law.
Private individuals are not eligible to list on ASHFORD SELECTION®.
3.2 Visitors (Buyers)
Visitors may browse listings, compare properties, and contact agents or developers directly. Visitors are responsible for conducting due diligence before entering any transaction. ASHFORD SELECTION® does not guarantee the accuracy of third-party listings and does not mediate transactions.
4. Listing Guidelines & Content Policy
To maintain high standards, all listings must meet our platform requirements:
- Minimum value: Only premium residential properties are accepted.
- Image quality: Listings must include high-resolution, accurate photos. AI-generated or heavily branded images are not permitted.
- Content accuracy: Listings must include verified details (e.g., size, location, amenities) and be updated at least every 60 days.
- No duplicates: Identical listings within one account are not allowed.
- IP rights: Sellers must own the rights to all submitted media and grant ASHFORD SELECTION® a non-exclusive, global license for promotional use.
5. Aggregated Listings & Data Sources
ASHFORD SELECTION® may also display listings submitted via CRM integrations or collected from public sources to enhance property visibility. We do not claim ownership of third-party listing data, and the original source remains responsible for its accuracy. You may request removal of any aggregated listing by contacting us at support@ashfordselection.com.
6. Privacy & Data Protection
ASHFORD SELECTION® complies with applicable data protection laws, including the GDPR where applicable. We collect and process personal data (e.g. email, IP, contact details) solely for the purpose of providing our services and facilitating buyer–seller interactions. Users may access, correct, or request deletion of their data at any time by contacting us.
7. Platform Use, Availability & Liability
ASHFORD SELECTION® may update, restrict, or discontinue parts of the platform at any time. We reserve the right to remove accounts or listings that violate these Terms. While we maintain high technical and editorial standards, we are not liable for errors, listing inaccuracy, or external links.
8. Governing Law & Jurisdiction
These Terms are governed by the laws of the United Arab Emirates. Any disputes shall be resolved under UAE jurisdiction. Users within the EU acknowledge that ASHFORD SELECTION® operates without an EU establishment and waives Article 27 GDPR representative requirements.
Contact
For questions regarding these Terms, please contact:
support@ashfordselection.com